In this workshop, you’ll not only learn about growth hacking and the methods that come with it, you’ll also be able to start applying new strategies to significantly increase your customer base.
You have probably heard of growth hacking, but do you really understand what it is?
Prereqs and Preparation:
Knowledge of marketing concepts is helpful but not necessary.
What you will learn
Clearly define the term "growth hacking" and learn how companies are currently applying it to increase their user base.
Create a growth hack strategy in order to optimize an existing product / company’s conversion funnel.
Present your growth hack strategies and defend your decisions.
Understand viral campaigns, A/B testing and how to identify your most valuable acquisition channels